How to add clickable link in Instagram Post?

by | Aug 10, 2023 | Business

Link & Bio – Make clickable link in Instagram Post

In the captivating realm of Instagram, where visuals and stories reign supreme, adding a clickable link might seem like a puzzle. But fear not! We’re here to unveil the mystery behind incorporating clickable links into your Instagram posts. From business promotions to sharing your favorite articles, get ready to harness the potential of clickable links and make your posts even more engaging.

Why Adding Links Matters

Clickable links serve as a bridge between your captivating content and a world of possibilities beyond Instagram. Whether it’s directing your followers to your website, showcasing products, or sharing valuable resources, incorporating links amplifies the impact of your posts and fosters a deeper connection with your audience.

The Instinctive ‘Link in Bio’

The most straightforward method to share a link on Instagram is by adding it to your bio. A single link can guide your followers to your website, blog, portfolio, or any other online destination. The catch? This link space is precious real estate, and choices can be tough.

Enter the Swipe-Up Magic

For those with a business account or a solid following of over 10,000, Instagram Stories “Swipe Up” feature is a game-changer. It lets you connect a link directly to your Story. This encourages your audience to smoothly swipe up for more. Whether you’re sharing a new blog post or revealing special deals, the “Swipe Up” feature gives your Stories an engaging twist.

Crafting a Compelling Caption

Instagram posts themselves don’t support clickable links in captions, but you can still leverage your captions to encourage users to interact with your bio link or your Swipe-Up-enabled Story. Craft engaging captions that prompt users to visit your profile or swipe up for more details.

The Link & Bio Advantage

And here’s the bonus: enter the Link & Bio app! Say goodbye to the struggle of juggling links and wondering if your audience is making it to the right destination. Link & Bio lets you effortlessly add multiple links to a single post. Simply tap “Send,” choose “Share,” and select Link & Bio to provide your followers with direct access to all the links you’ve included in your post.

Step-by-Step Guide: Adding Links with Link & Bio

  1. Download the App: Start by downloading the Link & Bio app from your app store.
  2. Creating Your Post: Craft your captivating Instagram post, keeping in mind the content you want to share and the links you want to include.
  3. Tap and Share: Once your post is ready, tap “Send,” then select “Share.”
  4. Choose Link & Bio: Among the options presented, select Link & Bio. Watch as your post comes to life with clickable links.
  5. Direct Access: Your followers can now tap the links directly in the app, streamlining their journey from post to external content.


Adding clickable links to your Instagram posts isn’t just a possibility; it’s a necessity to maximize engagement and make your content truly interactive. Whether you’re using the instinctive “Link in Bio,” the dynamic “Swipe Up” feature, or the efficient Link & Bio app, each approach has its unique advantages. So, what are you waiting for? Elevate your Instagram game by seamlessly integrating clickable links into your posts and guiding your audience towards a world of endless possibilities.

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